Hi, I'm Gio

I read patterns and systems - in brands, in people, and in my own life.

Writer • Strategist • Building The Meadow


THE IDENTITY OF BECOMING

A free framework for living with intention, alignment and standards. The map through the world of The Girl on the Grass, the same I used to rebuild my own identity, now yours, free.

No noise. Field notes, occasionally. Unsubscribe anytime.


THE BOOK

The Girl on the Grass, Part One.
A memoir of survival, and the voice that refused to let go.

THE MEADOW

A quiet place for women becoming.
Walks begin at founding price.

THE UPPER VIEW

Boutique growth strategy for scaling brands.
Sprints and senior advisory.

FIELD NOTES WEEKLY

Patterns, becoming, and the human experience.
Free on Substack.


ABOUT

I'm Brazilian-Italian, with farm-girl roots and fifteen years exploring the world as an expat, creating incredible campaigns and brand activations worldwide. I think in systems, read patterns, and read rooms faster than most people. Unlocking growth is what I do best, for adidas, Save the Children, Moooi, many other incredible global brands.
In October 2025, I turned the lens on myself and wrote a book about it all.
Now I build places where patterns become power - for brands, and for women rebuilding and becoming who they're meant to be.


GET IN TOUCH

@giosdays · @thegirlonthegrass · linkedin.com/in/giovanacremasco